IG Revolution: Say Goodbye to These Outdated Advice in 2024
Guess what time it is? It's nearly 2024, and we're standing at the crossroads of change in the Instagram game. Buckle up because we're about to give the boot to the outdated advice that's been loitering around our feeds like an unwanted guest. So, are you with me?
1. Clickbait (e.g. How I earned $$$ with one post)
Alright, let's talk clickbait. Back in the day, it was the secret sauce, but now? People can smell the fakeness a mile away. Trust me, dropping the unfiltered truth is like a breath of fresh air. Your audience will appreciate the authenticity, and authenticity builds trust. It's a win-win.
I've found that when I share the real journey—the wins, the losses, and the messy middle—it resonates more with my audience. They're not just customers; they become part of your business story.
2. Scarcity Mindset In Engagement
Why are we treating our network like it's the Hunger Games? Engaging with peers isn't a competition; it's a collaboration. Networking is like having a squad to navigate the business world. Drop the scarcity mindset, and watch how building genuine connections can open doors you never knew existed.
Some of my most valuable collaborations and opportunities came from engaging with others genuinely. It's not just about what you know; it's also about who you know.
3. Lowering Prices (doesn’t guarantee sales!)
Ah, the classic mistake—thinking lower prices equal more sales. Been there, done that. Here's the scoop: value beats discounts any day. Focus on what sets you apart, and customers will happily pay for the quality you bring to the table.
I've learned that showcasing the value of my products or services, rather than competing on price, attracts customers who appreciate what I offer. It's about quality over quantity.
4. Milestone Post
Milestones are awesome, but not every win needs a red carpet. Save the big celebrations for the major victories, and sprinkle in some humility along the way. Your audience will appreciate the realness, and your brand won't come off as braggy.
Celebrate the small wins, but keep it real. Share the journey, not just the destination. It creates a more relatable brand, and people love cheering for the underdog.
5. “Read the Caption” Reels
Reels that scream, "Read the caption!" are so last season. If your content needs a decoder ring, it's time to simplify. Grab attention without making your audience work for it. Keep it short, sweet, and scroll-stopping.
I've noticed that short, punchy content gets more engagement. People are busy, and if you can make an impact in the first few seconds, you've got their attention.
6. Unrelated or Disconnected Content
Your audience follows you for a reason, right? Don't go all over the map with content that's unrelated to your brand. Keep it cohesive, and your brand identity will thank you.
Consistency is key. When your audience knows what to expect, they're more likely to stick around. I've seen a significant boost in engagement by staying true to my brand's vibe and messaging.
7. Caption Repetition
Copy-pasting your caption as your post text? Time to shake things up. Your audience is savvy; they don't want a déjà vu moment. Keep it fresh, mix it up, and spark curiosity.
Experiment with different storytelling techniques in your captions. Share anecdotes, ask questions, or add a touch of humor. Variety keeps things interesting.
So, if you're ready to bid farewell to those old-school tips that are as ancient as dial-up internet, join the chill vibes of the IG revolution. Upgrade your 'gram game and leave the past in the past.